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STRATEGY DEVELOPMENT CATALOG

Find the complete collection of articles written precisely to help develop strategy for your own campaign. In addition to articles written exclusively for strategy development, this collection encompasses key strategy articles from The Advisory Salon, National Jeweler, Musings and Globally Published articles.

THE WRAP UP: 5 KPI Metrics for Your Customer Acquisition Strategy

June 9, 2024/by Lilian Raji

Customer Acquisition Rate: The Speed of Growth

June 9, 2024/by Lilian Raji

Marketing Qualified Leads (MQLs): Your High-Potential Prospects

June 9, 2024/by Lilian Raji

Cost Per Acquisition: Making More Money While Spending Less

June 9, 2024/by Lilian Raji

Conversion Rate: Turning Potential into a Powerful Reality

June 9, 2024/by Lilian Raji

Lead Generation: Attracting Potential Customers

June 9, 2024/by Lilian Raji

User Experience: 4 Keys to Mastering The Human Element in Luxury Marketing

June 7, 2024/by Lilian Raji

The Psychology of Luxury: Navigating Emotions and Experiences in High-End Marketing

February 18, 2024/by Lilian Raji

Hermès Innovation: Creative Luxury, Honoring Craftsmanship, and Curating Distribution

February 4, 2024/by Lilian Raji

The Art and Strategy of Hermès Craftsmanship: Standing Tall in the Luxury Market

January 31, 2024/by Lilian Raji

2024 Consumer Confidence and the Economic Landscape

December 24, 2023/by Lilian Raji

Fashion Industry Survey 2024: Navigating Through Uncertainty and Innovation

December 17, 2023/by Lilian Raji

2024 Fashion Forecast: Insights and Strategies for the Luxury Industry

December 17, 2023/by Lilian Raji

Effective Digital PR Strategies for Small Businesses: 7 Quick Tips from a PR Expert

December 16, 2023/by Lilian Raji

Mastering Customer Personas: A 5 Step Guide

December 16, 2023/by Lilian Raji

Influencer Deals Beyond Cash: Creative Compensation Strategies for Influencer Campaigns

December 16, 2023/by Lilian Raji

Types of Influencers: Choosing the Right Fit From the Big 3

December 15, 2023/by Lilian Raji

Product Placement Opportunities: 5 Tips for Leveraging Industry Publications

December 15, 2023/by Lilian Raji

Product Placement in Movies: The Journey from Showroom to Big Screen

December 15, 2023/by Lilian Raji

8 Predictions for The Future of Digital Marketing: Leveraging Influencer Partnerships

December 13, 2023/by Lilian Raji

Influencer Partnerships: 5 Strategies to Double Your Brand’s Reach

December 13, 2023/by Lilian Raji

HALSTEAD: The Jewelry Designer’s Journey ~ On Finding Inspiration

December 13, 2023/by Lilian Raji

Weaving Elegance with Words: The Art of Narrative Marketing in the Luxury Realm

December 12, 2023/by Lilian Raji

Embracing Peach Fuzz: 5 Innovative Narrative Marketing Tactics for Pantone’s 2024 Color

December 12, 2023/by Lilian Raji

GLOSSY: Luxury Brands E-Commerce Strategies

December 4, 2023/by Lilian Raji

Why Developing a Content Marketing Strategy Is So Important

December 4, 2023/by Lilian Raji

HOW TO LEGALLY PROTECT YOUR LUXURY BRAND

August 2, 2023/by Lilian M Raji

HOW TO GET A LICENSING AGREEMENT

August 2, 2023/by Lilian M Raji

How to Create a Luxury Website

August 2, 2023/by Lilian M Raji

Steps to Map the Customer Journey

July 30, 2023/by Lilian M Raji

On-Demand Courses & Products

  • Harnessing the Power of Social Media Influencers to use influencer marketingLilianRajiLLC

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    Influencer Marketing Templates

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  • Product Placement for television shows and moviesLilianRajiLLC

    Product Placement Mastery: Are You Ready for Your Close Up? Getting Your Brand Into the Public Eye

    $497.00
  • Understanding the customer journeyLilianRajiLLC

    The Customer Journey Template

    $19.00
  • The Customer Journey

    The Customer Journey: Using Public Relations to Help Customers Find You

    $497.00
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