legal protection of your brand
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HOW TO LEGALLY PROTECT YOUR LUXURY BRAND

Learn how to protect your brand's tagline from imitation and potential legal issues. Get expert advice on trademark rights, cease and desist letters, and more from a trademark attorney.
working with bloggers
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ARE BLOGGERS HERE TO STAY?

The PR Advisor addresses a question about whether bloggers will be around for the long run. Her answer focuses on the bloggers ability to create engagement.
Getting a Licensing Agreement for a Luxury Brand
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HOW TO GET A LICENSING AGREEMENT

The PR Advisor answers a question about how to get a licensing agreement, bringing in licensing expert Dan Scott to give details.
knowing when you're ready for PR
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How Do You Know Your Brand is Ready for PR?

The PR Advisor answers the question of how to know when you're ready for PR, providing the ultimate guide for preparing for your close-up.
finding a great photographer
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Finding a Great Photographer for Your Luxury Brand

The PR Advisor gives tips on finding a great photographer to help you get the best product shots without breaking the bank.
getting publicity for your brand
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How Do I Get Publicity for My Luxury Brand?

The PR Advisor answers the question of how to get publicity for her luxury brand.
creating a luxury website
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How to Create a Luxury Website

Discover essential tips to create a luxury website that captivates visitors and drives sales. Learn how to showcase unique products, evoke emotions, and establish a strong online presence.
increasing sales in luxury retail
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How Do You Increase Sales In Luxury Retail

Discover how exceptional customer service plays a pivotal role in shaping and strengthening your brand. Learn why providing outstanding customer care is the key to success.
getting press coverage for your company
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How Do I Get Media Coverage For My Company

The PR Advisor answers the question of how best to get media coverage for your company and if press preview days are worth it.