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the four faces of the luxury customer

The Four Faces of the Luxury Customer

Delve into the world of the luxury customer and understand the distinct personas from ‘Lilith’ to ‘Delia’. Learn how to tailor your luxury brand strategies to cater to diverse high-end customer preferences.

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The Advisory Salon

National Jeweler | Dear Lilian: The PR Advisor

selling fine jewelry

The Fine Art of Selling Fine Jewelry

Struggling with clients who fail to follow through on their commitments? Discover expert tactics for selling fine jewelry, closing jewelry deals and turning interest into sales in our latest guide. Learn how to engage clients, evoke their desires, and ensure they value your time, all while mastering the art of selling without the stress.

Globally Published Articles By Lilian M Raji

Musings from The PR Advisor

On-Demand Courses

  • Harnessing the Power of Social Media Influencers to use influencer marketingLilianRajiLLC

    Harnessing The Power of Social Media Influencers

  • Influencer Marketing Fraud

    Influencer Marketing Fraud: Weeding Out the Fakers, Liars and the Delusional

    Original price was: $49.00.Current price is: $24.99. Sale!
  • How to do influencer marketingLilianRajiLLC

    Influencer Marketing Templates

  • Product Placement for television shows and moviesLilianRajiLLC

    Product Placement Mastery: Are You Ready for Your Close Up? Getting Your Brand Into the Public Eye

  • Understanding the customer journeyLilianRajiLLC

    The Customer Journey Template

  • The Customer Journey

    The Customer Journey: Using Public Relations to Help Customers Find You

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